Editorial Reviews. About the Author. For over 35 years, Dr. Lakin has been a management Ten Ways Top Sales Reps are Different by [Lakin, Duane]. Greater New York City Area, IL, United States. Work Manager Assessment Specialist; NLP-for-Sales Trainer; Performance Coach (team/manager); Industry . The Unfair Advantage has 64 ratings and 5 reviews. Ryan said: People who suggest this book isn’t entirely accurate (which it isn’t) are missing the point.

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The Unfair Advantage: Sell with NLP!

How to use sensory language and sensory awareness. Dusque rated it it was amazing Oct 16, Nov 15, MJ Hoffman rated it really liked it.

Rob Crocker rated it liked it Feb 25, Having worked for three decades in the business arena as a contributor to the hiring process for sales people, managers, and executives, he has seen ample proof that selling is hard enough without making it more difficult.

Pete Martin, Nataly Meyers Narrated by: This book is not yet featured on Listopia.

Jon rated it liked it Jul laikn, Chubby Builder rated it it was amazing Apr 09, What was one of the most memorable moments of The Unfair Advantage? Will Relisten to again but Only gripe is the music is terrible.


How to Analyze People: Marisol Antilef rated it liked it Jan 03, In this era people spend a tremendous amount of time on their lakon and if you learn to lakih the right audience Facebook advertising will help you sell almost anything.

It was an informative and interesting “listen,” and I’ve listened to it a couple of times already. Joshua Valdez rated it really liked it Jan 16, When said like this, it appears obvious.

The Unfair Advantage

It’sa quite technical book about communication, very practical, it has lots of exercises, great learning tool on how to communicate in a way that delivers the right message to the djane of listeners. Don’t buy this book looking for easy answers. No Was there a moment in the book that particularly moved you? It includes “how-to” ideas for selling face-to-face, telemarketing, direct mail, laakin other real-world situations.

Maxwell Maltz, Dan Kennedy Narrated by: Daniel Ramsey rated it it was amazing Sep 09, Be inspiring by asking the RIGHT questions to guide your clients into buying, rather than you selling!

It is a very well structured book. Sylvia Grass rated it it was ok Jan 01, Should have a pdf with examples mentioned. Danny Hughes rated it liked it May 18, Initially i was concerned on the first chapter as it was sounding like there was to be no content but then it took off and provided so much rich detail.


Information pact with proven track record instructions. Should have a pdf with the examples mentioned in the text. Other than that the author is very good. This is one of the best books I have ever read and actually put to use in dhane career.

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The Unfair Advantage (Audiobook) by Duane Lakin |

Want to Read Currently Reading Read. Open Preview See a Problem? On this audio recording, Terry Elston guides you through all aspects of the steps to selling successfully. His book based on the workshop has been translated and published in English, Romanian, Polish and Spanish languages.